Six Major Tips to Consider when Building Websites in 2018
When it comes to designing a website, amalgamating aesthetics and functionality becomes a top priority. Although quite challenging as an endeavor, getting it right would most certainly enhance user engagement and contribute to the conversion rates as well as sales. In this write-up, I have chalked down certain essential tips that would allow your business website to stand out in the upcoming year of 2018. Please do buy some time and take a close look at the below-mentioned pointers.
- Modern-day individuals are known for conducting their online activities through smartphones or tablets. Thus, a website that cannot work well on ‘mobiles’ would certainly lose a lot of customers. To set things right, entrepreneurs are advised to make sites with responsiveness in mind. Google and other major search engines have declared to reward those websites that can be operated seamlessly through all devices and across all platforms.
- Grid layouts allow professionals to blend various elements of webpages so that they can acquire a distinct theme and be navigated easily. Although the said theory was introduced quite a long time ago, each year we can notice certain shifts in it. For instance, according to a renowned website design agency in India, business owners are recommended to fabricate sites with neutral space and irregular structure so that they procure an ultra-modern feel.
- For effectually complementing a modernist design, one would need to choose fonts and colors with utmost caution. In 2018, entrepreneurs would be asked to invest in bolder and brighter facets, which can easily captivate the attention of consumers, allowing them to have an exceptional experience. Integrating large buttons and huge images as well as scaling down the typography would also improve performance largely.
- Social media platforms have made micro-interactions quite popular. Modern users simply love providing varied reactions to public posts and private messages, starting from the ‘thumbs-up’ sign to ‘animated hearts’. When building websites, one can surely make use of this particular strategy. Micro-interactions would allow one to communicate successfully in real time and increase the speed as well as connectivity that are expected as of now from websites.
- Although many of us are not aware, machine learning and artificial intelligence (AI) have garnered diverse popularity lately. Top-notch professionals have already started making AI tools and in the coming future, designers are expected to use these elements when building websites. Integration of such components would make your website advanced in ways unimaginable.
- A top-notch web design agency in India has stated that linking web services with the Internet of Things (IoT) would acquire much popularity in the year 2018. This notion includes diverse objects starting from refrigerators to turbines for creating effectual communication and enhancing interconnectivity to a great extent. Thus, business owners are highly recommended to utilize this strategy when building their business websites.
Do you wish your site to reach out to a larger segment of the population and gain a strong footing on the ever-expanding web world? If yes, make sure to keep the stated tips in mind.